PARALEL
Development studio · Montreal

Smart software for today’s business.

We build custom apps, ship our own products, and put AI to work for merchants, founders, and teams who need software that actually performs.

10+
years shipping
6+
products shipped
Montreal
Canada
Trusted by merchants and brands
Products

Products we build.

Beyond client work, we design, build, and ship our own products, from specialized apps for Shopify merchants to tools for small businesses and the education sector.

01Affiliate & referrals · ShopifyLive on Shopify
Refero icon

Refero

Affiliate & referral management for Shopify.

A Shopify app that lets merchants launch affiliate and referral programs in minutes: track partners, automate commissions, and turn customers into a real growth channel.

Affiliate & referral programsAutomated commissionsBuilt for Shopify
02Accounting · SimplifiedComing soon
ReBooks icon

ReBooks

Rethink your books.

Simple, modern accounting for freelancers, consultants, and small service businesses in Quebec. Connect your bank, track sales and expenses, and stay on top of GST/QST without the spreadsheet headache.

Bank sync & categorizationSales, expenses & billsSimplified tax filing
03Childcare · DevelopmentLive
Portraits icon

Portraits

Track and report the progression in each child’s development in childcare.

An app for Quebec’s educational childcare establishments that lets educators easily record their observations of each child. It then helps them write the twice-yearly development portrait required by the government and presented to parents.

Daily observationsDevelopment trackingWriting assistance
Services

We support your growth through thoughtful development.

Custom software, Shopify apps, and practical AI integrations for businesses that need reliable tools tailored to their needs.

Shopify Commerce Awards winner
01

Custom applications

We design and build bespoke applications on modern frameworks, integrated cleanly across the platforms you already run.

02

AI development & integration

From assistants to automation, we embed AI where it creates real leverage, measured by concrete outcomes.

03

Shopify & ecommerce

Award-winning Shopify expertise: custom apps, store optimization, and smooth migrations for large merchants.

04

Web development

Front-end and back-end craft that turns into fast, beautiful, dependable products people enjoy using.

05

Consulting

Strategic, technical guidance to sharpen your decisions and reduce risk on what you build next.

AI, applied

AI that ships, not slides.

AI is central to how we build. We stay current with the models and tools, and bring them into the products we make (our own and our clients’) wherever they genuinely earn their place. Not AI for show, and honest about where it doesn’t belong.

01
Built in
When AI helps, we build it into the app, the data, and the workflow properly, with privacy and cost in mind.
02
Used with judgment
We add AI where it clearly improves the product, and reach for a simpler approach when that wins.
03
Up to date
We keep pace with a fast-moving landscape of models and tools, so our work reflects what’s actually possible now.
Spotlight
Sors ton vélo icon

Sors ton vélo

Booking management for a community fundraiser.

An app we volunteered to build for CPE Villeneuve’s spring bike tune-up fundraiser in Montreal. Families and friends book a slot online and get automatic confirmation and reminder emails, while organizers log each repair’s cost and payment with built-in reports.

Online booking & remindersRepair & payment trackingReports for organizers
Fundraiser wrapped up. Back next spring.
Testimonials

Teams who trusted us.

“We have worked with PARALEL on a number of Shopify projects over the years to help with customer retention, loyalty rewards and website functionality. They are Shopify experts who always found a solution to our problems.”

Chris Neville
Chris Neville

“PARALEL has helped Pasta Evangelists build a successful ecommerce DTC subscription business. We have been very happy working with PARALEL, the team is responsive and very professional to work with and it has made a difference to Pasta Evangelists.”

Alessandro Savelli
Alessandro Savelli

“Thanks to PARALEL’s excellent forward-looking vision, we were able to build a solution for our business that assured the greatest flexibility, stability, and longevity.”

Charles Owen
Charles Owen
Let’s work together

Have a project in mind?

Tell us about your project. We can’t wait to hear from you.